The scammer will cold-call victims, direct them to a professional looking website. The website of fake investment with high yield return like the ones we have seen before on this forum but which we know are scam.
We should learn how we can take a run in checking for genuine websites, avoid malicious links and also carefully navigate through the internet without going outside the boarders, where we can get entangled by any scam related attempts in their various formats.
Cold-calling means their victims did not know them before and they offer the investment of high yield return. Easy to know they are scammers but some people are ignorant and lack the knowledge to know that they are scammers.
Majority of the greedy ones will fall under this kind of scam, because it could be promising on high return as well as coming on a fast pace.