We are in the era of digitalization and you should not be surprised when you see teens and youths on social media displaying their talent so they can make money just like other celebrities that started with the same pattern before they become very popular.
People have started seeing the need to switch to content creation so they can get popular and make money for themselves. I think we are going to see more of content creation from strange youths. People have started noticing that they can get popular by creating contents online and if luck falls on their side, they can become like other celebrities that have different endorsement with big portfolio.
Truth is, content creation pays more than a lot of professional jobs out there, this is why even medical doctors now are making out time to create contents online using their expertise on what they know about the human body. To succeed in this current generation you need to get rid of the old ways of doing things. Like you said, this is the era of digitalization, making money now is by working smart