Actually, it's now wolfbet.com and it's true that they have been scaling. I've noticed them before and you're right with the games that they have.
They're silently competing with the others and if they will continue with the marketing efforts, they'll get more attention to the community.
I think that they're already and it's only a matter of time until we see them get more of their scaling.
Their business can be scaled up and their marketing program was reactivated to advertise something news. In long term, iike other casinos and like Wolfbet in the past, they can scale up their marketing program or stop it in future. With their marketing style, they are careful with plans and assessments of any program before restarting it or adjusting it for next programs.
At some point, stopping will come and that's either they don't have a budget anymore.
Or, when they don't need it anymore because they already have successfully got a lot of users because of it.
So, it's either of the two but needless to say, it only means that they have a working strategy for scaling up and they're serious about it.