Promotion and marketing teams can increase brand awareness in various ways, including signature campaign. Other methods, such as contests or sponsoring official forum events, are also possible. This can certainly increase brand awareness and build a good reputation, but it requires a sufficient promotional budget.
It requires a huge amount though it's considerably cheaper compared to the traditional way to advertise a product but the amount involves can be huge and here's an expected budget posted by someone who also in the gambling operation field.
#3. To run a four quarter Competition Campaign the recommended budget would be $60.000, it can either be a multiplier challenge, some sort of sportsbook competition or whatever your campaign manager might think of. This will cover the admin fee + get you anywhere between 1200 to 1500 NRC's depending on the type of action you're having.
#4. To run a four quarter Signature Campaign the recommended budget would be $200.000, so $50.000 per quarter. This is if you want to include some of the better members of the forum and make a proper move. It includes signature designs, admin fee and up to 40 members.
The numbers depend on how many participants and how long they are planning to advertise but the longer the campaign the better the exposure will be.