Paid attack is not worth it anymore due to top competition since there’s no guarantee that customers will come to them after successfully destroying other casino reputation.
Most of this negative opinion are actual experience or someone that being bust for abusing ToS that wants to revenge on the casino.
Well the paid attack on the reputation of the casino works differently. The casino may hire a team of social media influencers to start a campaign against the casino. On a small scale, a casino may hire few accounts here to place false scam accusation against the competitor casino.
However in both cases they won't reveal that who and which casino is launching these attacks and hence it is hard to find the casino doing the bad act. However if the casino is good, with the passage of time these false accusation will fade away and there will be more real positive reviews about the casinos by the genuine gamblers who gamble at the casino.
The paid attack has been used in many businesses so that is not surprise if some casinos doing that. They want to make a certain casino bad because they spread a bad news and attack with something. While there is a hacking happen to that casino which makes them can not block it.
Casinos will face this problem along their journey so that will depend on how their team can prevent or solving the matter. If the casino have a solid team and always try to solve the cases, they will not get the effect of the bad news. Their customer will see that casino are serious with their customer and will give the best for the customer.