The first time I heard about Bitcoin it sounded intelligent and complex, something that only nerds will understand, also the name cryptocurrency sounded cryptic but when I got into it, I found out that you don't need to understand technicalities to hold cryptocurrency. I believe that many people still have that mindset that I had and until they research and understand it will continue to look like something complex. Crypto awareness is increasing unlike early days of Bitcoin and people are gradually understanding that it is not rocket science to understand basic knowledge of holding cryptocurrency.