This has been happening for a long time, and with the internet it has exploded. Although it seems strange, everything is easily explained... it's all about the number of followers.
Kim Kardashian’s Skims is now worth $4 billion, and Ryan Reynolds sold his phone company for $1.3 billion
Some emergent personal brand that I closely watch and admire on Bitcointalk:
Memehunter,
God Of ThunderThis has been happening for a long time, and with the internet it has exploded. Although it seems strange, everything is easily explained... It's all about the number of followers.
I find it interesting that you mentioned Kim Kardashian and Memehunter in the same post...
Kim has a lot of followers and has made it to an incredible $4 billion with her nonsense/idiocies/dumb stuff... I have never followed her, and I'm sick of that stuff. But I follow Memehunter when I can, it's just that it will take him a long time to reach $4 billion.