I think it's just referring to the hourly free roll which if you use enough times during the time left shown above will reward you with golden tickets, see the banner above the timer for details.
Right. That message has nothing to do with WOF spins. The "Play now" in that message means "Play the free roll now". That's not "Play WOF".
You will receive 1 golden tickets, if you play the free roll 10 times during the 48 hour period, 4 golden tickets if you play the free roll 20 times and 9 golden tickets if you play the free roll 30 times.