This makes a lot of sense, every gamblers aim is to win even when small stakes are being placed. Everyone has an amount of money that they can afford to lose for that moment but when you compound those losses accumulatively to know how much you have lost overtime it might not be pleasant because it's going to be a significant amount of money. Although not everyone gambles to chase profit
For almost everything that amuses us and entertains us, besides spending our time, we also need to spend our money. If we start counting the money that we spend on drinking or eating with our friends, or on a special trip, we wouldn't do a thing. As long as our gambling stays at an entertainment level, there is no need to count anything.
Betting with the consciousness that you have already lost them is far better than any other strategy.