Developers are riding the trend; they follow the money, but ultimately, the projects that the community supports and receives investment from will be the ones that endure.
We have AI in every niche, and they now have their category in the market aggregator. I have invested in two AI. My consideration is who the people are behind these AIs, and so far, they are doing great in the market.
Like all the other coins, do your research and do it with care.