However, there's one thing: last year, everyone thought that Vini Jr would win the award, but Rodri ended up winning it

Those who bet on him last year must have won a good bet
Not that this was the case with Vini Jr., but do they only evaluate the player's performance on the field, during matches? Or do they also consider how he behaves on and off the field? I know the award is for the best player, but does behavior influence the decision?