I'm glad you admit the article isn't entirely interesting but I did read it and the followup. It boils down to the claim that without customers, there would be no jobs. Which is true. But wait, without the sun, there would be no jobs either. Therefore the sun actually creates the jobs. All hail Apollo, the sun god!
We already have a sun, so thats not relevant. We already have companies making just about everything that people desire and that money can buy. What we dont have is customer demand for their products because the customers are broke. Its not rocket science.