So, looks like Jackson Palmer and members of the Dogecoin PR team and partnered with RevUp Render and Very Charity. There will be a competition to design and race dogecoin themed micro rovers. The three final teams will have their dogesleds landed on the moon's surface and will be be racing on the moon.

The competition will be taking part in 5 stages, you can learn more here:
https://www.revuprender.com/lunariditarod/

Prizes for the fourth stage of the competition will be 22 Million Doge for first, 20 Million Doge for second, and 18 Million Doge for third.

So, yeah, looks like Dogecoin is literally going to the moon now. The first stage of the competition will take place on September 6th, 2014. The fourth stage will be taking place 7 Months prior to the launch of the payloads to the moon.

Dogecoin is literally going to the moon.

Here's Very Charity's Dogecoin PR reddit post:
http://www.reddit.com/r/Dogecoin_PR/comments/24zbca/do_you_like_moon_do_you_like_doge_do_you_want_to/