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American brands such as the Kentucky Fried Chicken and McDonalds are quite popular in Russia. So I really doubt how much successful this boycott will be in the major cities of Russia.
It opens new business opportunities for Russian companies: Stalingrad Fried Chicken
and gorbachev chicken chops. but yeah, russians boycotting coca cola isn't going to do shit.. and no one over here cares, except for coca cola. maybe they'll come up with their own red army soda. i wouldn't be surprised if putin on a horse were the logo
They already do. They make an abysmally bad knock off of a traditional Russian drink - Kvas - and sell it under that label!
Kvass is tasty and I like to buy mine at the Deli but that's unfortunately the only place to get it, and it's a hassle. $6 for 2 litre bottle but I can get 2L Coa Cola for $.99 cent when it's on special.
Ironically I am almost certain rye bread is cheaper than sugar but meh.