I'm convinced that as we demonstrate more uses for MSC (for instance, the distributed exchange between MSC and child tokens), we'll have more people enter on the buy side.
The 'distributed exchange' has no (practical) UI and is horrible. It is so unusable, that nobody uses it. For user friendliness, MSC gets a clear 'F'. This is why the project is dying. Newcomers are VERY turned off in just a brief moment.
You should check out Nxt's UI... their asset exchange is very pretty.