Re: [BBR][HP] Boolberry (formerly HoneyPenny) Rename Contest

Renaming is canceled due to copyright issue.
Sorry.

I thought your guy was a "pro"? Didn't he check this? Roll Eyes

Please, please, please just leave it as Boolberry - people are starting to laugh.......

It was my fault.

"Even the best name may not seem terrific the first time you hear it. As your name evolves into a brand, it will acquire more and richer associations. Give the names youre considering a chance to grow on you--and try to imagine what they might stand for five or 10 years down the road.

Example: Google

Originally a variant of googol, the numeral one followed by 100 zeros, Google has come to represent a playful and innovative culture that delivers everything from email to operating systems. "

"Great names grab your attention by breaking the rules--but a name that defies your expectations may also appear scary. Look past the fear and youll find energy and possibility. That buzz of surprise could be telling you that youve found a name that stands out.

Example: BlackBerry

ProMail, an early name candidate for what we know today as the BlackBerry, probably would have been an easier sell in RIMs executive suite. But once users got their hands on the perfectly sized device, it became obvious which name was the perfect fit."

http://www.fastcompany.com/1819418/8-principles-product-naming