I like this coin, I think a logo change for mass market appeal and general acceptance can help.
Listing on CoinMarket and either Mint/Cryptsy would spread overall distribution and could take this to the stratosphere. There is a lot of 'consistent' volume, it would be crazy to not let this happen.
I personally like the logo, but I agree as far as mass adoption. the name is perfect but a more accessible logo would be a plus