I just logged in now (4:30pm eastern time) to sift through Google news to see if there was anything. 

If I had an announcement for my business - and it was going to be "announced Monday". ... i would expect that they're calling press people.

Which means tuesday, wends thursd for it to get into articles?   

Not sure how they were going to "announce" it unless someone is going to come to Reddit or here, and write a post.

Otherwise, its news outlets.  I'll ask Jeff...

-B-