Try 1k for 0.1, more reasonable.
It's a scrypt coin with low diff, everybody with a rig can mine buttload of them, so in my opinion 0.00001 per coin is ideal price.
Even with the current low difficulty 0.1 btc will not make up the electrical costs to mine 10.000 NUD's. I think a fair price would be 0.00003~0.00005 BTC/NUD.