i think this auction is a great promotion for bitcoin.
Bitcoin will be payed a lot attention by media.
...and the higher the bitcoins will be sold, the more publicity bitcoin will reward.
Charts will be on tv.
People will notice a chance, and fresh fiat will come in.
A low price, especially charts with a big downtrend, presented by the media, will not result in positive notice, and will need a lot of explanation to people interested in bitcoin.
Charts with an uptrend in the backgruond of the tv shows is a nice advertisement, and it is easier to understand than an explanation of the possibility of an uptrend after the auction.
A big drop in the next two weeks would be nice for getting cheap coins by a few.
A high rise, would be fine for publicity and fresh fiat and result in an uptrend, good for all of us. (finally to the moon)
let the chart rise to the moon! - only a few bucks to trigger the 12h SAR on bitstamp & huobi