Hardly! You try telling a business that it has to convert it's BitCoins into VISA cards and then can only use them for online purchases. How do you pay wages with a VISA card?? Bitcoin is a currency, not FlyBuy points!
What VISA card? My reading of the site indicates that you can get a straight paypal payment from it (I see no mention of any VISA cards at all in fact). You can get domino's gift cards or just a straight paypal payment. The fees are listed on the "prices" page:
PayPal payment (under $50) 3% You pay no PayPal fees
PayPal payment ($50 or more) 1% + $1 You pay no PayPal fees
Domino's Pizza gift card 1% between $5 and $100
I've not used the service myself, but I've used CoinPal (the sister service) and have had a good experience with it.