A row of transactions to the address spell out an interesting ascii message:

0.01010011 BTC
0.01001111 BTC
0.01000011 BTC
0.01001100 BTC
0.01001111 BTC
0.01010011 BTC
0.00100010 BTC
0.01000101 BTC

If you ignore the one for 0.00100010, it spells "SOCLOSE"

0.00100010 is the smallest of the bunch, and the most likely to be an outside prankster sending confusing messages perhaps. It is a double quatation in ascii