What makes you think that's a scam? Looks like a real piece of hardware built off of a specific design AM published a month or so ago as open source... Remember? The sexy one with the amazing heatsink design that everyone wanted just for looks. Hell... I want one just to put on a shelf, fuck if it makes ROI!
this their official site:
http://www.edentech.org.cn/Do you think a normal commercial company would use a domain (org.cn) like this?
Why don't they show us some videos rather than only ONE blurry and small photo?
Besides, I think you might agree that PRE-order is almost means a SCAM in this industry.
btw, I have some shares of AM. That's to say, if this company do exists and is using chips from AM, it will be a good news for us all.