This is the flaw in kickstarters and preorders the less the actual company invest the less incentive or motivation they have to achieve the goal especially if under bad management. These companies need to be forced into outlaying a portion of funding into escrow or showing they have funds to back a % of investment or receive no funding through preorders or kickstarters . Getting an intrust free loan to piss down the drain because you have good intentions and an idea just is NOT working.