Perhaps, we're missing something. An extra oomph for B&M's that would make Bitcoin tower above all else that's currently available. What that oomph is, at the moment I'ven't a clue. But with all the bright minds here, I'm confident that oomph will manifest itself.
I'm going to have more to say on this important issue, but I'll end this post with only the thoughts above.
~Bruno~
The recent news about Visa/Mastercard security breaches is like a gift from the gods. There must be some way to combine that into a sales pitch.
Come to think of it, one thing that I suspect may work against people who are trying to promote Bitcoin, is their altruism, believe it or not! People are so accustomed to sales pitches that if they can't see how you're supposed to benefit by charitably promoting Bitcoin, they immediately suspect it's some kind of scam. It's probably better to promote a Bitcoin-based product that provides some direct benefit to you, because it ironically seems more honest to the layperson.