So imagine you spend a day conducting a survey towards the average Joe's and Larry's out there, and asking them to name all the decentralized digital currencies that they know of. How many of them would you think could name more than just Bitcoin and/or perhaps Dogecoin? Most would react to the question with "decentralized-wha?".

The market segment that I've highlighted in my above example would have no clue about any of the 1000's of clone coins. As bdanyo stated, PND is aimed at appealing to those that are outside of early crypto adopters like yourself, myself and the typical crowd that frequents this forum.