Everyone was pretty confident until the dev(s) took down their real names--embedded in their emails. With the recent scam trends, its totally understandable why such a move raised suspicion. So if the devs are confident of their themselves, and are willing to disperse the community's wariness, all they have to do is to explain why they took down their names.
People who find their explanation reasonable would stay while the rest would move on. IMO, its unnecessary to come out to sarcastically challenge someone to try buy whatever website.
However, if they feel the community doesn't deserve apt responses to their queries then........