Evan is already ignoring market cap in favor of doing what needs to be done. He's not in it for the money, though he may reap, and deserve, a great reward for his work.
Yes I like how Evan focus' on development and not marketing. Marketing can come later when more fundamentals are in place...
A rare attitude in Crypto and it's why this project has such a loyal following...
Good morning Ignition

Very true.
Evan does what he has planned to do and since I remember he has never talked about price of drk. He knows that once darkcoin projects will be DONE he will retire. So we will

The fact that Evan is not a marketing lead developer, in itself is marketing. It's brand building...
I remember instamining Vertcoin as a n00b, on Cryptsy, saying to myself "What is this Darkcoin that I always see near the top of the list for volume?"... That's marketing...
I remember spending far too much time on the Polo Trollbox shooting the breeze with the other traders, asking them what their long positions were, about 80% of them had DRK as part of their long portfolio, even though they were total wh0res on their short positions... That's marketing...
Word of mouth and exchange volume, IMO, is just as important as getting articles blasted all over the net... Some would argue it's even more important...