"What's in a name? that which we call a rose. By any other name would smell as sweet"
Why so much discussion about what bitcoin should be called? What matter is what it is
Imagine we called a rose an ass though - "awww, these asses smell great hon!"
I get your/Shakespeare's point, but if I'm describing it to someone for the first time:
"Cryptocurrency" for a) people familiar with math/tech/etc. that may have an idea of what cryptography is.
b) people I think may not understand right away but might be intrigued solely based on the sound of "crypto".
"Digital currency" for people who aren't a or b, or that I don't know well - at least to start with some frame of reference.