We should try to increase our usage of BTC, in our daily transactions. It is the only way we can really come to trust this new technology and dump CCs.
Random idea:
On your next purchase on an e-commerce website accepting btc, buy bitcoins and use them instantly. Like a reverse bitpay.
What do you think of it as an actual business?
The process you describe:
Convert fiat to bitcoin -> use bitcoin to pay merchant -> merchant convert bitcoin back to fiat.
Wouldn't it be cheaper to use credit card and dwolla ?