With the devs delivering either of the 3 apps or at least showing some progress, this will be an instant 5X profit and then, with some followup progress, 100X very doable.
One thing is for sure, they suck at PR but I'm betting on their MIT caliber brains - if they deliver. High risk / extremely sweet reward.
Agreed, but I don't think they necessarily suck at PR I just don't think this is anywhere near their top priority. However, I think some of us from the community can develop relationships with them and try to help them out while they are busy and do some of PR, and help answer people's questions both here and on IRC for them.