It is network effect now, and also after 1 year from now. TV ads could just blow air to the bubble, and there is no need for them if the coin is solid.
Actually I've been thinking what was the reason that Monero has garnered the support...
Note that in my prior linked post about Gold, the rush to anonymity and avoid socialism-gone-mad taxation won't really kick into high gear until after 2015.75 at least.
Thus most of the network effects between now and then need to come from some other feature(s).
I believe I have chosen wisely. Not only when buying bitcoins at $3 but also with buying moneros at the same price.
I believe you have only chosen wisely if you are prepared to sell Monero at the right time and buy something better. Apparently which is what you did with Bitcoin, selling some to buy Monero. And remember I told you that Bitcoin price would not reach those wild projections you were making for 2014 and that the Bitcoin adoption curve is log-logistic not logistic.
Bitcoin is failing (to scale to ubiquity) because it is not decentralized. Heck languishing below 10 million users, it is not even Yahoo Geocities, much less friendster, myspace or Facebook.
Sorry but imo Monero is a joke pretending to be serious. (apologies not a nice thing to say but I don't mean it personally rather I just don't see it scaling to even 1 million users before 2016). And I am not criticizing the seriousness and capabilities of its development team, rather even the most expert and most serious can't overcome the wrong paradigm, e.g. Nokia had the great engineers but look what happened.
P.S. Rpietila told me to buy BTC < $10 and I didn't, but this is because I was not in a speculative position at that time. I was in a crisis management position in my life. So please let's not conflate.