http://www.newegg.com/global/uk/Info/NewsroomDetail.aspx?ID=1354&Type=3To celebrate the expansion of bitcoin payments to Canada, Newegg is also running a special bitcoin promotion for shoppers on Newegg.com and Newegg.ca. On August 26 and 27 in Canada, and from August 30 to September 1 in the U.S., Newegg customers paying with bitcoin will receive a special discount of $75 off purchases over $300 or $150 off purchases over $500.
Man... Somebody at NewEgg REALLY wanted coins...
It's not about really wanting a coin it's about getting to be reached to more consumer base who have no other payment option available or who rather choose bitcoin to pay over other available options