Please feel free to tell me I'm crazy, but this is the path I've been on, thanks to this post by Micaman....

I followed the white rabbit (1WTR4BtM61k4NB52Zvdf79k4B7jiiepFC) through the blockchain and here's where it led

From 1FoLLow...
https://blockchain.info/tx/3a30ea334087825035d870f234d9704643b0add5034b68a68168c6ad74fa25c2  -->

https://blockchain.info/address/1WTR4BtM61k4NB52Zvdf79k4B7jiiepFC  
then click any recipient on the big list, doesn't matter which one, I picked one at random  -->

https://blockchain.info/address/13vs7FtkeaT4Qd3SWz2ZVJqVot1znzMRtv
scroll down to the mirror transaction, click the sending address  -->

https://blockchain.info/address/1LsGQV6DvhR1RuK9KX7GkLiGcQ7CEXrZN8
Aha, interesting binary transaction amounts.  We know from the last ARG puzzle that the OP communicated to us in binary through the bitcoin amounts  (for example, 0.00010001) (which was totally cool!) -->

https://blockchain.info/address/1TLSNYAx5P6Yjie3cF97fZh9U4B5UZ7PF
Aha 1 fat bitcoin! And another binary clue?  The last puzzle began by leading to an address with, I believe, 1 bitcoin (or was it more?).

Is this address the starting bitcoin bounty?

If the amounts are clues, I have no idea how to convert them.... That's out of my league.

________

More: look more closely at the 1FoLLow page with the "Follow the white rabbit" clues embedded in the inputs. The full message reads: 

Follow the white rabbit
Beware the false satoshi
Lost in the white noise

[ https://blockchain.info/address/1FoLLow3pd7y5Wvk2dWYqpH6YdaHTLcYmM ]