Even the new prices are still higher than the GAW Prime Hashlet if you go through a reseller because you typically get 5% off.
Not all prices with GM, it depends on the contract you choose. For example, a 100 megahash contract with GM costs the same as a 100 megahash prime hashlet. You can also get 3 to 5 percent off discount codes for GM. But GM is cheaper because you are not having to then pay 8 cents a megahash fee (at time of posting) as it is already included. So that is an 8 USD a day saving at the moment.