http://www.fastcompany.com/3035430/fast-feed/paypal-finally-embraces-bitcoinFor PayPal, it was a question of when. The payments company has long hedged on its stance on bitcoin--just a couple of weeks ago, it told Fast Company: "We do believe that bitcoin will play an important role in payments in the future but we have nothing to announce"--but as the virtual currency soared in valuation and adoption, it became harder to ignore.