DNotes's strength is that forces behind it have entrepreneurial background. This background of having gone through the trenches and making sure the next check arrives, loans are paid and that business will be around next year unleashes all sorts of creativity. I saw this in the business world where people with entrepreneurial background will time and again show superior leadership and execution skills and creativity far beyond traditional managers could come up with. I think this background of promoters is a key differentiator vis a vis other coins. Running a business or a venture like DNotes is about products, services, customers, customer service, competition, competitive advantage, team work and many more things that the promoters have vast experience with. I see most other coins focusing on a single aspect i.e. product and there the focus is to find some new trick that others are missing. This in itself does not usually lead to a dominant position. Unfortunately, viral marketing has created success stories like hotmail, facebook etc so people do not think about creating customers, servicing them and growing the business. They just create more features and hope for adoption. Success rate with this approach is very low.