The biggest threat to AM at present is the sheer lack of shareholder confidence. In my opinion this is an easy problem to solve, it only needs a few words from friedcat little and often.
I don't see how shareholder confidence is a threat to the company. AM is not looking to do another IPO or asking for support from shareholders in any way so if people want to dump shares cheap it's really not a problem for anyone but the seller. Customers don't care if shareholders get fed or not and there are lots of folks who would love to get a piece of the action for cheap. We are in a big crunch, AM doesn't have to destroy all of the competition, just weed out all the weak ones and pre-order garbage out there. The new Cointerra offering is just begging to fail like so many others. Pre-orders and other garbage needs to end, but good companies running tight ships should survive the AM assault.