I don't think 1 URO will ever reach the price of real 1 ton urea.And there have even been scam accusations to this coin.
I read an article outside of Bitcointalk where the author determined that this is most likely a scam.
Somehow I doubt any government officials will be firing up their URO QT clients in order to trade urea, but that's just me
why would government officials be trading urea? and if they did why would it matter if they used uro or not? the way i understand it companies/entrepreneur or farmers are supposed to use urocoin to buy/sell urea based on their need.