This is going to be torrented within minutes.
They should release it as a torrent with a QRcode at the end of the film for donations. They'd probably get a lot more in the long run
I'll buy a copy and watch it on Friday when I have time, albeit a shame that the movie will be torrented. However I think a ton of Bitcoiners can spare 13 dollars to watch the movie and will make sure too share it with others.