Because BTC doesn't have entrepreneurs in the cannabis industry treading the boards and getting acceptance, educating people how to use it, letting people buy paper coins in store, marketing it to cannabis businesses, meeting fellow industry entrepreneurs smoking a spliff and getting them to buy into and have confidence in the crytpo concept face-to-face.

this approach is the way forward in crypto generally i think, v clever - so many coins with no purpose and no acceptance, BTC is just generic, CANN is the first coin tailored for an industry and making the right moves and look what's happening.........