the problem that make all this hard to believe is the MH price, we will not find an asic with the price of 5 Mh is the market (We are not counting power and other expenses). Unless they have a secret asic power which they are keep secret to use on their farm.
If the Zeus volcano does get released in December you have your $5/Mhash hardware right there which is the sales price and not the price to manufacture one.
If Zeus or anyone else already has their hands on these chips or similiar ones then it would definetly be possible

LTCgear or any other site could be mining on multipools or other coins which are more profitable then LTC to gain a share of the income, this could make the shares sustainable.
These are all assumptions of course, only time will tell

Deliver in Dec with 5$/1mhs. And they are legit company.
ltcgear just happens to have more superior tech than any asics company now.