Value is subjective, i.e. different for different people and circumstances. For nobody holding Freicoin, it's cost should exceed benefits for everybody.
That's why I don't think all altcoins will go. There will be one major coin and long tail of smaller, niche coins. Just like in measurements: along with meters coexist not only inches, but also angstroms and parsecs. Because for some people or activities their benefits/costs are better than meters'. I myself sometimes mentally convert meters to stores (30 meters? It's like what? 10-store building? Well, it's huge!).