Only allowing wealthy investors fund your project, -8 points.
Kickstarter such that normal people get NO equity in your business, -7 points.
Forking BitShares code without mentioning BitShares explicitly even once, -8 points.
Not honoring the BitShares consensus of 10/10 to PTS/AGS holders, -6 points.
Screen shots that look horribly designed, -7 points.
ah CLains, couldn't have said it better myself.
I will actively discourage anybody I ever talk to about the project for the above reasons.