I personally think the long-term value of Murraycoin is more important than it's current trading value, so let's focus on adding long-term value as a community.
This is definitely true... but raising the floor on the value will help considerably in meetings with the Murray Bros. Foundation. Obviously it's difficult to create stability in this market but their concerns regarding stability are only reinforced when there are huge dumps. At its current value, the MRY in their fund isn't really even worth their time, unfortunately. While we know their involvement would drive the price considerably higher... we need a higher (stable) floor to get them involved. It's a Catch 22, in a way... but we'll overcome it eventually. A spike in bitcoin value / (positive) media exposure would also assist considerably.
We are very close to rolling out a number of items and I know you, Brian, have been hard at work promoting... but a greater community effort would certainly increase momentum.