How about augmenting the remittance with a little bitcoin?  Make it a challenge, to see what the recipient could trade them for.  Think of it as seeding the field. and learning.

And soon, in India there will be actual expenses that can be paid for with bitcoins.  If those bitcoins will pay to buy airtime on Airtel and TATA wireless, then that is money that didn't need to go through the remittance service.

 - http://www.bitcoinwireless.com (coming soon)  
 - http://bitcointalk.org/index.php?topic=84348.0