With a working prototype, this isn't going to be necessary. Let this ICO end at these prices and then come back and start at 2000 BRO/BTC. People will buy then, once they learn you have a functioning platform.
Lowering the price now isn't going to drive sales in the short term. People aren't buying because they don't know about the working tech, not because BRO is too expensive.
Please don't change the current pricing structure! I agree with everyone here that your "consideration" of lowering the price is not sitting well with the majority of investors. Early investors purchased their BTC well above $400 and had it locked for several weeks in this ICO and now feel penalized when they could have waited and bought cheaper BTC and accumulated more BRO.
Future investors will assume this will happen again during next phase too and will be hesitant to invest right away when it starts.
What's critical is the
PR and Marketing. The number of future investors will increase dramatically by announcing the next phase ICO outside of this thread and not just BRO's Twitter & FB accounts. We'd like to see articles on WSJ, TechCrunch, Mashable, etc. If funds are scarce, try Reddit Paid Ads, they're dirt cheap and very effective if you target several crypto and gaming communities.
Come on BRO team! I know you can do better than this! BRO branding is awesome but it's time for a major PR and Marketing overhaul!
With the right PR and Marketing, people will be buying BRO at 1000 per BTC, even before the launch of the platform or the launch of BRO on exchanges.