Poor, poor academics. They were trying to correlate BTC price with a few variables like news mentions and Google searches when the only advice anyone needs is HODL.
Uhh, google searches? Price? Related? Just...
Hmm, though the popularity of the bitcoin is really a great factor on its adoption, but the price? I don't understand. o.O
It's only logical that google searches will rise when the price does. Can you imagine how many people are frantically trying to search for news of why it's happening?