Our aim is to augment the existing financial system and be a bridge and first step into the realm of digital currencies by offering both digital & real world solutions that play by the rules.
When it comes to people's hard earned money, that's the only option they will accept. Money has very clearly defined rules that have always been with us, continue to be with us, and will always be with us. There's no getting around that very basic fact. People want safety and guarantees when it comes to storing their wealth. They want to get their money back when they need it (and hopefully with some modest return on their investment). The rest of the crypto world seems to be missing that very critical point.
BTW, your use of "digital" instead of "crypto", or "alt" has been lost on me for some time now - hereafter I'm not going to use the words crypto or alt again. Digital currency is the correct lingo for the serious digital currencies like DigiByte!