Simply put, I don't want the mutherfuckin NSA knowing what I give my granny for christmas. Sure, no harm, but shit man it is none of their damned business.
You might not care. I do.
Their computing power is way better at penetrating any anonymity, if they really want to do so. The computers we use to encrypt are puny in comparison. The primary issue is - don't look suspicious and we reduce their level of curiousity. Paint "Free Candy" on the side of a church bus, and it just looks bad and people WILL look.
"DARK" is a keyword that triggers the NSA automated system to increase the scrutiny of the contents of transactions. You can thank Silk Road and Silk Road 2 for that.
If we don't look like trouble, we stand a better chance of being ignored.
That is so true, I don't really want the NSA poking around in the granny's underwear drawer either, what about the name
"CandyCoin" then, it has a nice ring to it.
You could give out free candy to everyone! and you could name the units snickerdoodles, or gobsmackers, or gummiworms